23. Colours

Out of the blue one day, he was caught red-handed while defaming his competition. Their success made him green with envy.  A day prior, he was very late for his meeting, he caught the red-eye from Delhi to Mumbai. He was always like this, the black sheep of his business circle. Sometimes he would come to the meeting all black and blue and when asked, would tell a white lie. But, he used every golden opportunity that came his way and gave people a green signal for a profitable association. His company recently celebrated its silver jubilee, this month. His life is full of colours.

That doesn’t make sense, right? Even to me. But did you see the extensive use of colour idioms. This was to bring to your notice, how we use colours out of context in our mundane life. We all know the meaning to this idioms but have you ever wonder why are they said that way? I didn’t, until today. This blog is about different colours and what it signifies.

Red: This, I am sure many of you can guess, the colour signifies energy and passion. (No surprise there)

Green: Green signifies nature, balance and growth. The colour is usually associated with the environment but, from a business perspective

it also signifies growth and balance.

Blue: Blue generally means trust and integrity. The colour is used by multiple brands in their logos portraying themselves as trustworthy brands. It also signifies water and sky.

Yellow: Yellow means warmth and positivity. The colour is very bright and vibrant and attracts attention very quickly.

Black: Black indicates power and mystery. The colour is widely in use and can sometimes give a negative impression as well, if not used correctly.

Grey: Grey is the colour of compromise. It is a colour between black and white, two completely diverse colours compromising to make one.

White: White signifies purity and innocence. The colour is just perfection, effortlessly beautiful.

I hope this colourful insight on colours gave you a different prospective about colours (Too much of colours!).